Know which marketing creates patients.
Growth Studio plans, creates, launches and measures your practice’s growth programs, from search and paid media to landing pages and content. Then it follows each campaign past the lead, to booked consults, accepted treatment and production.
Measured in patients and production, not clicks.
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Dion Growth Studio is a healthcare marketing agency for practices and multi-location groups that runs the whole acquisition layer (paid search and social, SEO, creative, landing pages and tracked numbers) and follows each campaign past the lead to booked consults, accepted treatment and production.
The problem
Most marketing goes dark at the lead.
“The report says leads are up. The schedule doesn’t agree.”
Clicks and form fills are counted because they are easy to count. Whether a lead became a consult, and whether the consult became treatment, lives in another system, so nobody reconciles the two.
“Nobody can tell me what a channel is actually worth.”
Cost per lead is not cost per patient. Without the consult and the treatment behind each lead, budget drifts toward whichever channel produces the cheapest form fill.
“The form was broken and the report still came.”
A landing page, a tracked number or a conversion tag breaks quietly. The campaign keeps spending while nothing is recorded.
The closed loop
Marketing shouldn’t stop being measurable at the lead.
Most marketing reports end at the click or the form. Growth Studio follows each lead through the rest of Dion, so a campaign is judged on the patients and production it created.
Growth StudioCreates and measures demand
- Market opportunity
- Campaign
- Traffic
- Lead
Lead IntelligenceConverts the lead
- Conversation
- Consult booked
The practice, on DionThe records that close the loop
- Treatment accepted
- Production
- Collectionswhere connected
Back to Growth Studio: what each campaign produced decides where the next dollar goes.
Where a step isn’t connected yet, for example a payment ledger that isn’t on Dion, the report names it as a gap instead of guessing.
What Growth Studio runs
Find demand, create it, capture it, measure it.
Find demand
- Market and service-line opportunity
- Search demand by procedure and town
- Who ranks above you, and for what
- Which service lines are worth growing
Create demand
- Campaign strategy and positioning
- Messaging, offers and creative, shot in-house with SLVN Media
- Landing pages with forms and tracked numbers
- Procedure pages and content
Capture demand
- Google Ads and Meta
- Local search and your Google Business Profile
- Technical and on-page SEO
- Answer-engine visibility
Measure demand
- Cost per lead and per booked consult
- Consults, treatment and production by campaign
- Channel and location performance
- Forms, numbers and tags watched for breaks
On answer engines. Search now reaches past the results page. Growth Studio treats AI answers as one more acquisition channel, not a magic trick: structured service content, consistent practice details, reviews, schema and technical SEO, with a regular check of which practices the major AI assistants name for the questions your patients ask. Nobody can promise an AI will recommend you; this work improves what those answers draw on, and the check shows where you stand.
Growth Studio creates the demand. Lead Intelligence converts it.
Growth Studio
Creates and measures patient acquisition.
- Campaign strategy
- Paid media and search
- Creative and landing pages
- Attribution
- Where the next dollar goes
Lead Intelligence
Takes over once a person becomes a lead.
- Fast response by text, email or phone
- Qualification
- Follow-up and nurture
- Booking the consult
Patient Engagement
Takes over once they are a patient.
- Ongoing communication
- Recall
- Reactivation
The outcome flows back each time, so the campaign that earned the patient gets the credit. All three are part of Dion Health, on one Dion sign-in.
How it runs
Find, build, launch, capture, follow, reallocate.
Then it starts again, with what the last round produced.
- FindGrowth Studio
Find the growth opportunity.
Where search demand, your service lines and what each is worth point the same way.
- BuildGrowth Studio
Build the campaign.
Positioning, message, creative, offer and landing page, drafted together for one service line.
- LaunchYou approve
Put it into market.
On the channels that fit the service line. Every campaign is created paused; spend starts when an owner or admin turns it on.
- CaptureLead Intelligence
Capture the demand.
Calls and forms arrive tagged with their campaign and pass straight to Lead Intelligence, which answers and books them.
- FollowDion records
Follow it to production.
Booked consults, accepted treatment and production are tied back to the campaign that started them. Booked consults also go back to Google Ads and Meta, so bidding learns from patients.
- ReallocateYou approve
Move the money.
More where the economics work, less where they don’t. Each change is proposed with its reasons and logged, and its effect is measured afterwards.
Why it lives inside Dion
A campaign shouldn’t be optimized in isolation from the practice.
Standalone marketing tools optimize for clicks and leads because that is all they can see. Growth Studio works inside Dion, so where the practice runs on Dion, every budget decision can read what happened after the lead.
- Lead quality
- Which leads Lead Intelligence qualified, and which went nowhere.
- Consults
- Booked, attended, cancelled and no-show visits, by campaign, from the clinical schedule.
- Accepted treatment
- Reported back by Lead Intelligence as each lead moves.
- Production
- What that treatment was worth, from the practice’s own records.
- New patients by source
- Counted from the clinical record, not from the ad platform.
- Existing patients
- Returning patients kept out of new-lead counts, so cost per lead means new demand.
You don’t need another marketing dashboard. You need to know what became patients and production.
Conventional reporting
- Impressions
- Clicks
- Conversions
- Leads
Growth Studio
- Leads, new patients only
- Qualified leads
- Consults booked and attended
- Treatment accepted
- Production
- Collections, where connected
- Cost per booked consult, by channel
The product
See it work, in under 3 minutes.
A campaign built from a sentence, the weekly report, what AI assistants say about the practice, and a lead followed from the ad to the chair.
Who operates it
You don’t manage the marketing stack. Dion runs it.
Growth Studio is a service, not software you staff. Dion’s team, with an AI marketing team led by Theodore, Marketing Director, and Audrey, Creative Director, runs the work. You make the calls that matter.
Dion runs
- Strategy and service-line plans
- Creative and landing pages
- Campaign setup and launch
- Ongoing optimization
- Attribution and the weekly report
- Escalations that need your call
What stays with you
Nothing spends without a person
Only owners and admins approve a launch or a budget change, spend limits apply, and every campaign starts paused.
A written trail
Every launch and strategy change is logged, and each change’s effect is measured afterwards.
Your leads are never resold
Leads captured for your practice are yours. Dashboards are limited to your own workspace.
Gaps stated as gaps
When a step can’t be measured yet, the report says so. It never fills the hole with a zero or a guess.
Proof
What a campaign readout carries.
A readout lists the lines on the right, each from the system that owns it. Behind it, the platform’s own totals:
1 Ad spend logged on Google Ads and Meta campaigns on the Growth Studio platform, as of August 2026. 2 Lead records captured, as of September 2026, duplicates and test records excluded.
- Spend
- Google Ads and Meta
- Leads
- Captured by Growth Studio, new patients only
- Consults
- Booked and attended, from the clinical schedule
- Treatment accepted
- Reported by Lead Intelligence
- Production
- The practice’s records on Dion
- Collections
- The payment ledger, where connected
What is Dion Growth Studio?
Dion Growth Studio is a healthcare marketing agency that runs a practice’s paid search and social, SEO, landing pages and creative as one funnel. The team drafts campaigns, writes the weekly report and watches the tracking; you approve every dollar of spend. Every lead is tracked by source, from the click to the call or form, then followed to consults and treatment.
Who is Dion Growth Studio for?
It is for healthcare practices, and for groups with many locations, that want one team accountable for the whole funnel. Owners see every location side by side, office managers get an alert when a form or tracked number breaks, front desks see where each lead came from, and doctors get campaigns built around the procedures they want more of, such as implants, TMJ and sleep.
What does it replace?
It replaces the patchwork of separate vendors many practices juggle: a paid search and social agency, an SEO provider, a landing page builder, a call tracking service and the separate reports each one sends. Growth Studio runs paid search, SEO, service-line campaigns and creative as one funnel with one weekly report per practice, so a lead that falls between channels still has an owner.
How does it work with the software we already use?
Google Ads and Meta connect with a standard sign-in. Growth Studio creates and measures demand. It does not text, call or book leads; Dion Lead Intelligence does. It receives each inquiry with its source, answers, qualifies and books it, and sends booking stages back so the campaign gets credit. Growth Studio also stands on its own.
Does it replace my marketing agency or internal team?
It usually replaces the separate vendors, not your people. Growth Studio runs the whole acquisition layer, so it takes the place of a paid media agency, an SEO provider, a landing page builder and a call tracking service. An internal marketer works in the same workspace and sees the same numbers. What changes is that campaign results and the treatment behind each lead sit in one place.
Does it work for a group with several locations?
Yes. An account holds any number of locations, grouped into regions if you like. Spend, leads, calls and rankings are kept per location and roll up to the region and the whole group in one view. Each location has its own website, campaigns, tracked numbers and reviews, and can send its leads to its own booking team. Owners, admins and viewers have different permissions.
How do you know which leads became patients?
Leads are tracked by source from the click to the call or form. Lead Intelligence reports when a lead books a consult or accepts treatment, and the practice’s records on Dion show what that treatment produced. Booked consults also go back to Google Ads and Meta, so bidding learns from patients rather than clicks. Where a step is not connected yet, the report says so instead of showing a zero.
How do we get started?
Request a growth analysis, or book a walkthrough. We read your market and your current tracking first, because tracking health shows what is already broken, such as a dead form, an untracked number or a missing tag, so the first campaign lands on a funnel that can record it. Nothing spends until a person turns it on.
Find out which of your marketing is creating patients.
We read how your practice acquires patients today, where the measurement breaks, and where the economics can improve.